SAN DIEGO PRINT WORKS

For Real Estate Agents & Brokers

Stop Printing Glossy One-Sheets.
Print a Newspaper.

Every open house, you hand out a single glossy page for one listing. It costs you $1-2 per sheet, shows one property, and ends up in the recycling bin before the visitor gets home.

What if instead, you handed out a full newspaper featuring ALL your listings? Updated weekly. Printed same-day. For a fraction of the cost.

The Glossy Flyer Problem

  • ×You spend $1-2 per glossy sheet at Staples or FedEx Office
  • ×Each flyer only promotes ONE listing
  • ×Visitors glance at it for 5 seconds and toss it
  • ×You reprint every week when the price changes
  • ×It looks like every other agent's flyer
  • ×Glossy paper is coated with plastic — not recyclable in most areas

The Newspaper Solution

  • One newspaper features ALL your listings — 5, 10, 20+ properties
  • Costs $0.50 - $0.90 per copy at volume
  • Visitors actually READ it — it feels like content, not a flyer
  • Update and reprint weekly with new listings, price changes, and solds
  • Nobody else at the open house is doing this — instant differentiation
  • Newsprint is 100% recyclable, biodegradable, and printed with soy ink

What Goes in Your Weekly Real Estate Newspaper

Think of it as your personal real estate magazine — but on newsprint, updated weekly, and way more affordable.

All Your Active Listings

Every property you represent, with photos, price, beds/baths, square footage, and a brief description. One place, all your inventory.

Just Sold & Under Contract

Show your track record. "Just Sold" properties with sale price build trust with potential sellers visiting your open house.

Market Stats & Trends

Local median prices, days on market, inventory levels. Position yourself as the neighborhood expert with real data.

Neighborhood Spotlight

A quick section about the neighborhood — schools, restaurants, parks, upcoming developments. Buyers love local context.

Your Brand & Bio

Your headshot, team photo, contact info, QR code to your website. Every copy is a branding opportunity, not just a listing flyer.

Weekly Updates

New listings, price reductions, open house schedule for the week. Update your PDF template and reprint every Monday morning.

The Math: Newspaper vs. Glossy Flyers

Let's compare the real cost for an agent with 8 active listings doing 4 open houses per month.

Glossy Flyers (Old Way)

  • 8 listings × separate flyer each = 8 designs
  • 50 copies per open house × $1.50/sheet = $75/open house
  • 4 open houses/month = $300/month
  • Each visitor sees only 1 listing
  • Redesign and reprint when price changes

~$300/month

For single-listing flyers

Your Newspaper (New Way)

  • 1 newspaper with ALL 8 listings + market data
  • 200 copies/week × $0.50 - $0.70/copy = $100 - $140/week
  • 4 weeks/month = $400 - $560/month
  • Each visitor sees ALL your listings + your brand
  • Update your PDF template weekly — same-day reprint

~$400 - $560/month

For a full newspaper showing everything

Similar cost. 10x the impact. Every visitor walks away knowing every property you represent.

Weekly Workflow

How Agents Use It Every Week

1

Monday

Update Your Template

Swap in new listings, update prices, add "Just Sold" badges. Takes 15 minutes in Canva.

2

Monday

Upload & Order

Upload your updated PDF. Our system calculates cost instantly. Order 200-500 copies.

3

Monday

Same-Day Print

Order by 11 AM, we print and deliver that afternoon. Fresh papers ready for the week.

4

All Week

Distribute

Put a stack at every open house, drop at coffee shops, leave with doorman at apartment buildings.

Real Estate Agents Are Using This For

Open House Handouts

Replace single-property flyers with a full newspaper showing all your listings, market data, and your brand.

Farming / Door Knocking

Drop off a neighborhood newspaper monthly. Cover local listings, recent sales, and market updates. Way more effective than postcards.

Broker Opens

Impress other agents at broker opens with a professionally printed newspaper showcasing your portfolio.

Listing Presentations

Walk into a listing presentation with a printed newspaper about the neighborhood — instant credibility.

Team Marketing

Print a team-branded newspaper every week. Distribute across all your agents' open houses.

New Construction / Developments

Print a project newspaper with floor plans, pricing, amenities, and neighborhood info for sales offices.

Investor Reports

Send quarterly newspapers to your investor clients with market analysis and available properties.

Community Events

Sponsor a neighborhood newsletter with your listings. Build brand awareness while providing value.

Agent & Broker Pricing

Exact pricing depends on your design's ink coverage. Here's what agents typically spend:

$60 - $100/week

100/week

4-page tabloid

Solo agent, 5-8 listings

$130 - $200/week

250/week

8-page tabloid

Active agent, 10-15 listings

$220 - $350/week

500/week

8-page tabloid

Team, 20+ listings

Exact pricing calculated instantly when you upload your PDF. Includes eco-friendly soy ink printing on authentic newsprint.

Upload Your Design for Exact Pricing

Good for Business. Good for the Planet.

Those glossy flyers you've been printing? The plastic coating makes them non-recyclable in most curbside programs. They sit in landfills for decades. Our newsprint is made from 80-100% recycled fiber, printed with non-toxic soy ink, and biodegrades in 2-6 weeks. Your clients will notice — especially eco-conscious millennial and Gen Z buyers.

Agent FAQ

Can I update my newspaper every week?+

Absolutely. Most agents keep a Canva or InDesign template and just swap listing photos and details each week. Upload the updated PDF Monday morning, and we print same-day.

What size is the newspaper?+

Standard tabloid: 11" x 17". Most agents do 4 pages (front, back, and one interior spread) or 8 pages if they have many listings.

Can I put my brokerage branding on it?+

Of course. It's your design — add your brokerage logo, personal brand, team info, whatever you want. We just print what you send us.

How does this compare to those real estate newspaper companies?+

Those services lock you into contracts, control the design, and charge $500+/month. With us, you own the design, pay per order, and can update whenever you want. No contracts, no minimums.

Do you have real estate newspaper templates?+

Yes! We offer free Canva templates specifically designed for real estate agents — with listing grids, market stats sections, and agent bio layouts. Check our templates page.

Can my whole team use this?+

Yes. Many brokerages print one team newspaper featuring all their agents' listings. It's a great way to cross-promote within the office and present a unified brand at every open house.

Ready to Replace Your Glossy Flyers?

Upload your listing newspaper design and get instant pricing. Print weekly, deliver same-day in San Diego.

Same-day printing available for San Diego orders placed before 11 AM